Hyundai has recently announced a new car the Eon for Indian markets. Hyundai already has the i10 and the i20 models which are highly popular lower range models. The Eon has been designed specifically for Indian roads and measures just 3.495 meters long. The car will face stiff competition from the Maruti Suzuki Alto and Ford Figo cars that already have a stronghold in the Indian middle class market.
Under the hood, the three cylinder 800 cc petrol engine produces an output of 55 horse power and torque of 74.5 N-m. The car is highly fuel efficient which is necessary for any car to survive in the Indian markets and provides a mileage of 4.7 liters of fuel per 100 kilo meter. The power is transmitted to the wheels via a five speed manual gearbox.
The city car’s major competitor is the 814 cc engine equipped Maruti Suzuki Alto which is currently the best-selling car in India. The popularity enjoyed by Alto is due to its reasonable price of around 2.32 to 3.17 lakhs depending on the model. It is speculated that Hyundai Motors India Limited (HMIL) will probably keep the price of the Eon in a similar price range in order to woo the customers.
Arvind Saxena , Hyundai Motors India Sales & Marketing Chief has said that they believe the Eon will appeal to the Indian customers and they plan to produce around 1.5 lakh units of the city car by next year.
Source: http://www.fun47.com/hyundai-eon-hits-a-market-in-a-affordable-price/
