The well known fashion designer Jeremy Scott had partnered with the automaker, Smart, and the combined result was the concept car based on the ForTwo city car, with wings! Known as Smart ForJeremy.
Wings are one of the recurring design elements used by Jeremy Scott to great effect. Be it sweatshirts, sunglasses or sneakers, winged motifs crop up again and again in his collections. “For me, wings mean freedom, a sense of weightlessness. Because of this, I definitely wanted to have them for the smart electric drive in order to convey the way it frees the environment of noxious emissions and symbolizes the new lightness of mobility”, explains Jeremy Scott, who, in addition to his fashion collections, also creates unique costumes for pop stars such as Lady Gaga, Madonna, Katy Perry and Rihanna.
“We were totally enthusiastic about the first sketches that Jeremy presented to us”, said Dr. Annette Winkler, Head of smart, during the world premiere. “Both smart and the wings represent a bit of freedom on the crowded streets of major cities. In their respective disciplines, both the fashion designer Jeremy Scott and the smart brand are pioneering trendsetters, venturing into uncharted territories and challenging the status quo.”
The Smart ForJeremy, is based on the current production version of the smart fortwo electric drive, where it houses 55 kW electric motor which helps the smart fortwo electric drive accelerate from 0 – 60 km/h in 4.8 seconds, and with a maximum speed of 125 km/h, and all this is possible because of the 17.6 kWh lithium-ion battery, which also enables the urban two-seater to travel approximately 145 kilometres in city traffic without producing any local emissions.
Inside the car, the designer chose fine white nappa leather for the instrument panel, seats and door trim, the seat insert areas and the centre panels in the doors boast extravagant diamond stitching. The gleaming chrome surfaces of the main door trim and typical smart elements such as the closing handles, the side boomerangs of the instrument panel and the characteristic rings on the dashboard instruments form an elegant contrast to the matt white.
And on the outside shaped like a jet engine, the bright chromium plated side air inlets complete the wing theme on the exterior. The white steering wheel with two chrome spokes is open at the top, further enhancing the sporty, sweeping impression of lightness. The wheel rims are shaped like aeroplane propellers, giving the impression that the electric smart might take off at any minute. With the elegantly curved “eyebrows” above its front headlights, the smart forjeremy conveys both untamed curiosity and unbridled joy. Complementing the tradition cell, the eyebrows are bright chromium plated, as are the top half of the mirror caps and the frame around the radiator grille.
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