Cadillac has officially unveiled the ATS Coupe at the ongoing NAIAS in Detroit.
Set to go on sale this summer, the ATS Coupe is heavily influenced by the sedan but can be distinguished with unique bodywork and a revised grille with the company’s wreathless crest. The crest has generated a lot of controversy but Cadillac’s executive design director, Andrew Smith says that the crest matches the lower, longer, leaner mantra of their current car designs, and reflects the evolution of their Art and Science philosophy.
Smith further stated that their goal was to evolve the emblem design to integrate with the new vehicle form while maintaining the core graphic elements that preserve its strong brand recognition. This has resulted in retaining the iconic crest shape and color palette with geometric grid from the original Cadillac family coat of arms.
Talking about ATS Coupe, it will be available with two different engines, the turbocharged 2.0-liter four-cylinder generating 272 hp (203 kW) and 295 lb-ft (400 Nm) of torque, while the 3.6-liter V6 will produce 321 hp (239 kW) and 275 lb-ft (373 Nm) of torque. Both are connected to a six-speed automatic transmission while a six-speed manual is available on the four-cylinder which can be paired to an optional all-wheel drive system.
