Everywhere in the world, everyone seems to want to be fast. They try to wake up as early as possible in the morning, they try to go to the office as quickly as they possibly can and such. It seems that all these people have the thought that time is money. They seem to think that the more time they waste, the more money they waste. Well, they may have a point but what if, for once in your life, you try to do things the other way round? How do you think it will possibly feel if you do things slow occasionally for a change? Well, this is just the experience that a taxi company in Japan is offering.
Dubbed the Turtle Taxi, this taxi service is the perfect choice if you need a ride that prioritizes your comfort instead of how fast you can possibly get to your destination, which can often sacrifice comfort and even safety. Established a year ago, this particular taxi service in Japan has been gaining a higher and higher popularity with each passing day.
The Turtle Taxi service comes from the Sanwa Kotsu Group and 10 out of the company’s total 500 taxis have been especially designed to provide the Turtle Taxi service in Yokohama. In order to enjoy the slow and comfortable ride offered by such service, customers simply have to push the button in the cab that says ‘yukkuri’, which means ‘slow’. Once pushed, it will visually remain the taxi driver to drive slow, even giving the driver the illustration of a turtle. Yet, as if that was not enough, the button will also play a chime, telling the taxi driver to slow down.
Even though this may sound funny at first, the service is actually receiving very positive feedbacks from the Japanese people, especially the elderlies and pregnant women out there. Ever since its establishment, customer request for the Turtle Taxi service has increased by no less than 15%. Hence, its only natural that the cab company behind the service, the Sanwa Kotsu Group, is considering widening the service area to Tokyo, Saitama and Kangawa.