It seems Jaguar Land Rover’s recovery process from its financial woes is firmly on as going by the latest reports from autonews, the company saw its global sales surge by a healthy 61 percent compared to its sales for the same time last year. JLR’s actual sales stood at 17,909 vehicles worldwide for the month of April.
Sales of Jaguar cars alone stood at 3,559 which is roughly the same as the number of cars the luxury British car maker had sold in April last year. Sale of Land Rover cars increased 89 percent to 14,350. JLR is hopeful it will be able to hold on to the positive growth trend since though the X-Type has been withdrawn, the Jaguar XF has been well received and its sales has picked up 23 percent.
All of this is in sharp contrast to Jaguar Land Rover’s performance last year when a global economic crisis had taken a heavy toll on luxury car sales and JLR found it tough to keep its production lines going. However, Land Rover led from the front in registering a turn around and their efforts to market the upgraded Discovery, referred to as the LR3 in the US and Range Rover Sport paid off both of which were introduced in the year 2009.
Meanwhile, former President of the European division of General Motors, Carl-Peter Forster has taken over as CEO of Tata Motors Ltd. while former executive of BMW AG and Ford Motor, Ralf Speth has been appointed as CEO of JLR.
