Happiness and joy in owning a BMW had been streamed by the company through their now well known advertisement titled “Story of Joy”. This ad though has stopped occupying the air to the same extent as it was before and the reason for this not that BMW has finished with their campaign.
The pleasure of owning a 3-Series car model from BMW is the basis of the commercial that BMW used in its advertisement campaign. It is a fact that in the genre of luxury sedan cars, 3-Series from BMW is the ultimate in its complete being. This model depicts BMW’s real motto is indeed customer joy and happiness. A drive about in this exquisitely designed car would drive home the point of joy and pleasure of driving a car.
Source: topspeed