Auto-Braking System to Avoid Collisions With Animals by Volvo

Due to the fact that most of the Volvo‘s rivals are building safer cars, the company has been working at a new security system. BMW, Audi and Mercedes-Benz are aiming to hit record-breaking sales in 2011 and actually sell three times more than Volvo. Meanwhile, Volvo whose owner is China’s Zhejiang Geely Holding Group Co., estimates that its deliveries will be lower than in 2007. The top three luxury-car brands in the world are developing their own features for safety, reason for which Volvo needs to keep up with the competition in order to maintain its notoriety and ever grow it.

The new system Volvo came up with is a system that warns the driver about nearby animals and brakes if a collision can’t be avoided. It features a radar sensor and an infra-red camera, being seen to be a technological edge over BMW. This system is likely to be seen after a few years in Volvo’s models, including the XC90 sport-utility vehicle. Volvo’s team is currently studying the behavior of moose and deer in southern Sweden.

Volvo CEO Stefan Jacoby said that the company is currently the leader when it comes to active safety and he wants it to stay that way, Volvo being the first automaker to present a system that brakes for pedestrians back in 2010. He added that this focus is necessary for the company’s target that by 2020, its sales will double to 800,000 vehicles and fatal accidents will be prevented.