The new design car from Renault, designed exclusively by their new design director Laurent van den Acker and named the DeZir Concept was unveiled at the Paris Motor Show. The styling goes to show that the company is indeed serious on offering some emotional styling to its line of cars to the world at large. Of special interest is the front end design which is unique and trademark of Renault models to come in future.
The car is 155.3 inches or 4,225 mm in length and 77.5 inches or 1,968 mm in width. The height is 45.8 inches or 1,163 mm. The drag coefficient of the car is just 0.25 and the car has a wheelbase of 101.7 inches or 2,582 mm with a ground clearance of 4.3 inches or 110 mm. Weighing 880 kg this two seater coupe has an electric synchronous motor mounted at the middle. This motor develops 150 hp and 226 Nm of torque.
A direct drive transmission which has a reducer and an active differential is used for transmitting the power with the car being a rear wheel drive. Though the electric motor fitted on this car does not on its own boast of high performance, the overall design of the car being made of tubular steel has led to the car being quite light weight, something that ensures the car accelerates from 0 to 62 mph in 5 seconds flat. For battery pack the car comes with a 24 kWh Li-ion battery set and a Kinetic Energy Recovery System or KERS system. This allows for 100 miles or 160 km of drive on a single full charge. The battery could be charged to about 80 percent level in just 20 minutes time using the Renault’s Quick Drop fast-charger set.
Source: 4wheelsnews
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Electric cars are the future (or should I say “the present”) for the automotive industry! Rising climate changes, higher fossil fuel costs, governmental incentives and tougher fuel-efficiency standards are driving the revolution!
Many brands try to jump on the bandwagon as soon as they can in order to be able to compete on this market! Communication is part of their strategy and some makes succeed pretty well! It’s the case of Renault that launches the Z.E. (Zero Emission) range. They recently made the buzz around Europe with their HelloZeWorld campaign – http://www.hellozeworld.com/ – with the support of the Airnadette, and guess what… they became so popular that they are currently touring around the U.S.!
I believe we need more brands like Renault, driving customer awareness using innovative concepts …