Hyundai UK presents ‘football heaven’ at King’s Cross for Euro 2016

Hyundai Motor UK is presents a unique ‘FanDome’ experience in King’s Cross which will host 45,000 guests throughout 45 games of UEFA EURO 2016.

Football fans are being motivated to make an application for totally free tickets for the opportunity to experience football with world-first live reactive 360-degree audio-visual experience.

The Hyundai FanDome quickly reacts in real time to the action in live matches with all from objectives scored, red and yellow cards, penalty shootouts, nationwide anthems as well as injury time setting off an “immersive audio-visual response”.

A system of huge 360-degree screens surrounds the whole interior of the FanDome.

4 metres tall and the length of a football pitch (91 metres), this customized built display screen confines fans in a stylised world of football. Ingenious 16-projector display screens compromised of 36.8 megapixels will also enable fans to see every blade of French grass on every pitch.

The ‘football paradise’ will feature actor and former Wales worldwide player Vinnie Jones and his on screen group of ‘cherubs’.

Visitors will be provided infrared LED wristbands in key matches that will be stimulated by live aspects in the game, according to which group they are supporting. In particular matches a scent of cut turf will be distributed throughout the FanDome.

The Hyundai FanDome is going to broadcast 45 matches from the very first group stage match until the final taking place on July 10.


All guests are encouraged to a little donation of ₤ 2 to Hyundai Motor UK’s official charity partner, Street League.

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