Fiat Chrysler to unveil first Alfa Romeo SUV at Los Angeles Show

by SpeedLux

Alfa Romeo, which Fiat Chrysler has been attempting to restore as a top luxury brand name in the United States based on its Italian heritage and design, will unveil its first-ever SUV at the Los Angeles Auto Show next month.

In Europe, Alfa Romeo prepare to begin offering an SUV named the Stelvio in 2017. The Stelvio is created to take on cars such as the BMW X3 and Audi Q5.

Fiat Chrysler refused to verify the name of the SUV it will show at press preview of the Los Angeles Show on November 18 and 19.

CEO Sergio Marchionne revealed strategies in 2014 to introduce 8 brand-new products by 2018 under a $7 billion strategy to take on premium German brand names such as Audi, BMW and Mercedes-Benz.

However Marchionne would postpone the introduction of a number of models due to technical concerns and since of changing industry trends in China, where the automaker hoped it would have the ability to end up being a significant player. Fiat pulled Alfa Romeo from the United States in the mid-1990s. Alfa Romeo’s sales were modest during the 1980s, peaking at 8,201 in 1986.

Alfa Romeo unveiled the Giulia in Milan, Italy, in June, 2015.

Fiat Chrysler noted 7 Giulia sedans as “sold” in September however those units will really either be utilized for marketing purposes or for testing and early feedback, as per a company representative.

Alfa Romeo started selling the 4C– a small two-seat roadster– in the United States in 2014 but just plans to offer about 1,000 per year in the U.S. The automaker has sold 411 4C’s up until now this year in the United States.

You may also like

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.


SpeedLux is a high-authority automotive blog providing the latest automotive news and reviews. SpeedLux covers everything related to cars, bikes, and motorcycles, from news and reviews, to troubleshooting guides, tips and tricks, and more. SpeedLux was born in 2009 and we have over 20,000 articles published on our blog. We thank all our readers, as well as our partners, without whom we could not have reached this level.


©2009 – 2024 SpeedLux – Daily Automotive News and Reviews. All Right Reserved.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More