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Nissan Motor factory in Sunderland, UK

Nissan’s $1.4 billion in Northern England marks its presence in the country

Nissan said on Thursday that its $1.4 billion investment in a new electric vehicle and battery plant in northern England indicated that the automaker was dedicated to the United Kingdom for at least the next decade.

“We are choosing Sunderland, so it is showing the trust that the company, that the government, that our partner, have with the plant,” said Guillaume Cartier, Nissan chairman for Africa, Middle East, India, Europe & Oceania, in his interview with Reuters.

“This is not one shot, this is not one vehicle, this is the plan and this is for 10 years’ engagement,” he added.

In November 2020, Nissan COO Ashwani Gupta said that any final exit by the United Kingdom from the European Union that worsens business conditions through the increased tariffs would threaten the sustainability of Nissan Motor’s operations in the country.

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