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Fiat, Peugeot reveal Stellantis logo as merger moves ahead

Fiat Chrysler Automobiles (FCA) and PSA on Monday revealed the logo of Stellantis – the company resulting from their planned merger – in what the two automakers described as a further step towards the finalization of the deal.

In December, FCA and Peugeot maker PSA agreed to combine in a $38 billion (initially a $50 billion deal) all-share deal to create the world’s fourth-biggest automaker, uniting brands such as Fiat, Jeep, Dodge, Ram, and Maserati with the likes of Peugeot, Opel, Citroen, and DS.

“The logo symbolizes the rich heritage of Stellantis’ founding companies and the unique combined strengths of the new group’s portfolio of 14 storied automotive brands, as well as the diversity of professional backgrounds of its employees working in all the regions,” the two automakers said.

Both automakers said in July that they had picked ‘Stellantis’ as a name for the merged group, adding it was in reference to the Latin verb “stello”, which translates into “to brighten with stars”. The names and the logos of the group’s constituent brands will not be changed after the deal’s projected close.

FCA and PSA on Monday reiterated they expected to finalize the merger by the end of the first quarter of 2021.

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